Google lets you shop on Flipkart through its AI assistant in India

Google is quietly testing something new in India: letting people shop on Flipkart — a large online store owned by Walmart — directly through Gemini, Google's AI assistant. Think of Gemini as a helpful robot you chat with: instead of browsing a website yourself, you simply tell the AI what you're looking for, and it helps you buy it.

Right now, this feature only works for some products and only for certain users in India. Google is being cautious with the rollout — testing it carefully before deciding to make it available to more people. If this test goes well, the company plans to open it up more broadly later in October.

Why does this matter? It's part of a bigger shift in how we might shop online in the future. Instead of clicking through websites, you could simply chat with an AI and have it handle the shopping for you. It's faster and easier, especially if you know what you want but don't want to search through dozens of web pages. For Flipkart and Google, it's a way to make shopping more convenient — and to build deeper ties between Google's AI tools and everyday shopping habits.

This test shows how major tech companies are embedding AI into the services we use every day, from search to shopping.